Better and Faster
Buying Decision Process
Customer Retention and Loyalty
New Market Entry
New Product Development
New Product Development Process
New Product Development Process Steps
New Product Launch
Product Life Cycle
Project Management Terms
Social Media Marketing
Social Media Strategy
Software Development Methodology
February 24, 2017
Before you take on any type of project, it is important to "know" your project. Due to the aggressive project schedules, you may feel the pressure to jump in and start working immediately, but you ca...
October 1, 2016
In the traditional (aka Waterfall) project management approach, high-level requirements are gathered at the initial stage. The objective is to develop a well-defined scope before...
March 18, 2016
The following is a glossary of some key terms, concepts and acronyms used in Mobile App Development:
A/B Testing: Testing two or more variations of app elements to see which one performs better....
January 29, 2016
A quick side-by-side comparison of Software Development Models --
Which one should you choose? You be the judge...
August 14, 2015
What is a User Story?
In the context of Agile Methodology
A User Story comprises narrative texts that describe an interaction of the user and the system, focusing on the value a user gains from the sys...
August 7, 2015
What is the Daily Scrum?
The Daily Scrum, also known as the daily scrum meeting, daily stand-up meeting, daily huddle, morning roll-out, etc., is for the team to self organize towards achieving their...
July 4, 2015
ROLES (There are three core roles in the scrum framework and they represent the Scrum Team)
Team or Development Team
ARTIFACTS (A tangilble by-product produce...
April 23, 2015
What is Scrum?
Scrum is an iterative and incremental agile software development framework for managing product development.
It is a flexible, holistic product development strategy where a development te...
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All about Email Marketing Plan
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A Step-by-Step Guide to Email Marketing
December 5, 2017
List of Glossaries at a Glance
November 30, 2017
The New Marketing Mix
November 9, 2017
12 Key Elements of Great Product Design
Top 12 Reasons New Products Fail
Multiplicity: All about Expanding your Product Line
Software Development (16)
Product Life Cycle (2)
Social Media (10)
Project Management (17)
Growth Hacking (22)
Product Development (24)
Product Management (7)
Mobile App (9)
Mobile Commerce (4)
Team Building (5)